Category

Social Media

Tech Savvy Researcher Feature: The “Second Screen” and the expansion of mobile networking

By Mobile, Social Media No Comments

“OMG Walking Dead!” Yes, that was the most common post in my Facebook Newsfeed during the last airing of the hit AMC show. The hit show that I’ve never watched. But maybe now I will – a 500-friend recommendation is not too shabby. But the focus in a report recently put out by Nielsen on the climate of social media…

Read More

Kids, Teens, and Social Media

By Kids Market Research, Market Research Reports, Online Community Panel, Social Media, Teen Market Research No Comments

Here is the second part of a study we conducted with Nickelodeon & Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Kids, Teens, and Social Media”. It’s commonly accepted that the presence of social media has exploded online in the last few years and has quickly become a fixture in…

Read More

Tech Savvy Researcher Feature: A Web All Our Own

By Social Media No Comments

Instagram and Pinterest Assist in Curating our Digital Selves “We lived on farms, then we lived in cities, and now we’re going to live on the internet!” proclaims an overly enthusiastic, proficiently drugged-up Justin Timberlake as Sean Parker in the zeitgeist mega-production The Social Network. I found the sentiment quite poignant, didn’t you? But we can’t overlook the notion that…

Read More

UPDATE: Facebook Want button likely to be supplemented by “Purchase” power

By Social Media No Comments

Turns out facebook may be courting more than the user’s intention to buy – they likely want in on the actual purchase itself. Introducing, the “Purchased” button. Tom Waddington, the developer who found evidence for development of the Want button on facebook, has also discovered that Want will be joined by plug-in capabilities to show purchased items (products, games, items…

Read More

Facebook developing Like’s cousin, the Want Button

By Social Media No Comments

Like this page if you want. Everyone’s favorite online button to push is about to get some competition. Rumors abound of a new facebook capability that will allow users to “Want” as easily as they “Like” through use of a new plug-in. Relax hardcore facebookers, we know that a similar button already exists, however only for certain pages that require you to authorize…

Read More

Young adults, parents and social media

By Social Media, Young Adults No Comments

Here is a study we conducted with Nickelodeon and Insight Research Group that was featured in Nickeldeon’s Kaleidoscope in Kidscreen™ magazine. The topic of this study was “Young adults, Parents, and Social Media”. In last month’s Kaleidoscope, we explored social media and the role it plays in kids’ and teens’ lives. After coming away with a better understanding of their…

Read More

WEBINAR: SOCIAL MARKET RESEARCH: REAL-WORLD ACCOUNTS OF “WHAT WORKS”

By Marketing Research, Social Media No Comments

Globalpark will host a complimentary Webinar with Touchstone Research and Itracks, themed “Social Market Reserach: Real-World Accounts of ‘What Works’,” on October 5 at 2 p.m. EDT.  Don’t miss out on this awesome event!  Register now! According to Globalpark: Everyone is talking about social media – but what is its role in research? Innovative insights professionals are leveraging social media tools…

Read More